Launched in 1975, ITC Hotels, India's premier chain of luxury hotels, has become synonymous with Indian hospitality.
Other brands in the groups repertoire are:
Each ITC Hotel is an archetype of the culture and ethos of the region that it is located in. The concept of each of the hotels weaves in the strongest elements of the culture of the region – harking back through architecture, interiors, art and artefacts to the major dynasties who have ruled India.
The unique value propositions, including the differentiated character of hotels, coupled with indigenous experiences is what makes every ITC Hotel unique.
India’s centuries-rooted sacred relationship with its environment, of sustenance and nurture, is a vital and living heritage that is the cornerstone of the ITC Hotels ethos and an affirmation of Responsible Luxury: luxury without compromising the earth and sustainability without compromising luxury.
Responsible Luxury is the effective combination of luxury and responsible practices (enriching society and the environment) so that the luxury experiences delivered at ITC Hotels do not in any way burden the environment or the society around us. In fact, it is aimed at creating a positive impact on both the community-at-large and the environment.
It ensures that sustainable practices are built into our hotels in the design phase itself, thus enabling ITC Hotels to be eco-embedded, services to be eco-easy and our associates to be eco-sensitised; all of this while ensuring you indulge guilt-free. All ITC Hotels are LEED Platinum certified.
Empowering Differently-abled people
ITC Hotels has established that if provided with an opportunity to work and become self-sufficient, people who are differently-abled can significantly contribute to the workplace, families and the community. ITC Hotels has taken a positive step in this direction by employing people who are differently-abled across its hotels. ITC Hotels believes that everyone should be treated with sensitivity and empathy. The models it has created have been effective and have succeeded in sensitising other employees to the needs of those differently-abled. Keeping in mind their specific skills, many differently abled have been employed in diverse functions like housekeeping, teleworking, bakery and as musicians. Special badges for the visually impaired, whistles for hearing impaired employees to communicate in an emergency and sign language classes for the staff to communicate with them are just a few examples of how ITC Hotels has created an atmosphere of sensitivity and caring.
ITC Hotels has also published a booklet aimed at sharing experiences with the rest of the corporate world and laying down a step-by-step guide to demystify the perceived complexities around employing persons with disabilities.
WelcomTheatre showcases the best of Indian theatre productions, especially at the experimental stage. Acknowledging theatre and art as integral to a country's culture and tradition, ITC Hotels offers Quality entertainment & theatrical experiences through WelcomTheatre.
ITC Hotels is dedicated to the cause of nurturing art in India through its WelcomArt forum. While each hotel has its own vast collection of art and art objects, the group decided to brand all art activities, under the banner WelcomArt.
In re-deploying ex-servicemen ITC Hotels assists the national effort by offering a platform for their rehabilitation into productive civilian life through WelcomJawan.